White Ops for Mobile Ad Fraud
White Ops is built to adapt and detect emerging threats on mobile platforms, so you can prevent and detect SIVT (sophisticated invalid traffic) within mobile. Flexibly deploy within any technology stack through JavaScript tag, SDK, or 1x1 pixel to protect against a host of mobile threats.
Most common mobile threat models:
App spoofing: applications that pretend to be a premium legitimate app in order to steal ad dollars
Hidden ads: apps that run even when the app/phone is not in use and load ads in the background.
Ad stacking: multiple ads that are layered on top of each other in a single ad placement.
MRC Accredited
White Ops has received Media Rating Council accreditation for detecting sophisticated invalid traffic (SIVT) on mobile web and applications.
ERIC BERRY, CEO
“In today’s ad ecosystem even the largest brands and most premium publishers can fall victim to unscrupulous behaviors of cybercriminals. Our partnership with White Ops reinforces our commitment to a fraud-free ecosystem, providing peace of mind to our advertisers and our publishers by stopping bot traffic before it reaches the market."
MIKE YAVONDITTE, CEO
“Yieldmo’s mission is to transform the way brands advertise by leveraging attention analytics. That demands a clean environment that brands can trust. Partnering with White Ops ensures Yieldmo’s Marketplace of premium publishers offers brands the cleanest ecosystem to attract and measure the attention of their customers.”
JOE ZAWADZKI, CEO
"By combining our own proprietary tools and processes with those of White Ops, and focusing on measurably superior outcomes, we can identify and avoid fraud and other undesirable activity, allowing our customers to focus on bettering the overall programmatic journey for the end user."
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