Minimizing the presence of bots without a real-time prevention solution is a massive undertaking. Bots are a moving target. Relying on detection alone, security and fraud teams are often forced to take reactive measures that work only temporarily. MediaGuard prevents bots and invalid traffic (IVT) across desktop, mobile web, mobile app, and CTV environments in real time before an impression is served.
MediaGuard layers a super-fast predictive machine-learning algorithm on top of our detection methodology. Our algorithm continually learns from the results of the global FraudSensor detection network to accurately predict the presence of automated bots. We look at the session-level to gain more context into each impression opportunity instead of relying on list-based lookups and blacklists of suspicious IPs and code signatures. The result: unprecedented accuracy, in real time.
Some of today’s largest advertising platforms use White Ops to block hundreds of millions of IVT events every day. MediaGuard scales dynamically to your traffic and latency demands. Every day White Ops processes up to 150 billion decisions across 6 continents. With data centers across the globe, every customer has access to fast, local connection no matter where they are located.
MediaGuard is built on a low latency REST API for server-to-server integrations. Each header associated with an impression is evaluated by MediaGuard before it is auctioned in the real-time bidding (RTB) process. Every request references our global detection cloud and uses predictive analytics to identify a bot in a matter of milliseconds.
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The White Ops customer success team empowers your team with fraud-fighting best practices, regular hotspot analysis, and action-oriented QBRs.
We keep our system secure through best practices and regular penetration tests. We checked with some Fortune 500 companies and they agreed.
Keep all login credentials secure. White Ops supports SSO so your team can securely login with existing credentials.
Our advanced dashboard presents a real-time summary of all valid and invalid traffic present in a customer’s platform.
See the portion of served traffic that White Ops double checks with FraudSensor to confirm the efficacy of MediaGuard and continuously improve our detection service.
Customers are able to pass certain customized data through a range of parameters with the API for maximum visibility and reporting.