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Why App-ads.txt Matters
App-ads.txt, an extension of IAB's ads.txt program, is increasingly relevant in mobile advertising. White Ops' Lisa Gansky and Aditya Kurve ...
Lisa Gansky and Aditya Kurve
Ad Tech
From the SOURCE
Our friends at MediaMath recently announced a new initiative called SOURCE, designed to bring accountability and transparency to the ...
Michael Tiffany
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